About us

c'est la fenaison au printemps (retouner le foin)

On-Board electronics specialist since 1969

AMS is a French family business that was founded in 1969. When we started, we developed on-board electronics for the automobile, selling spare parts and accessories. After more than 30 years of experience in the automotive industry and an increasing need for on-board electronic equipment in the machinery market, we changed our core market and developed products for the agricultural and construction sectors.

Beautiful friendly female customer support agent with headphones

A french team by your side

At the beginning of the 2000s, AMS developed itself, opened up internationally and created its own brand. AMS has since only sold its own product, manufactured by its team. This new expertise allows us to perfect ourselves and to offer products that meet very specific needs. Today, AMS has around twenty employees, a French production for some of the products, a complete mastery of our solutions and innovations as well as a French after-sales service which ensures that our products are repaired to avoid waste. It is also a personalized communication for our partners with tailor-made packaging to support the sale of our products. Our solutions target all professionals regardless of their fields of activity.

Modern tractor cabin interior. Agricultural exhibition

Our mission ? Ensure your comfort on the road!

Since 1969, AMS has supported you and met your needs with products adapted to the requirements of professional vehicles: agricultural vehicles, heavy goods vehicles, municipal machines, etc. Our know-how is focused on user safety and comfort: heavy duty radios, reversing cameras, full video systems, working lights, etc. Our solutions are based on three ranges: audio, video and visibility. We know that you are used to listening to music while working, that is why we developed radios especially for the most demanding fields: difficult reception in rural areas, products that are easy to use and resistant to vibrations … your requirements are ours.

Your safety is our priority

When driving, the visibility may be reduced and blind spots are numerous, putting at risk your safety and the one of those around you. That is why we developed reversing, front, wireless and battery-powered cameras, complete kits with screens, adaptor cables … all products to enhance your safety. Finally, in addition to these two ranges, we launched in 2020 a third one to consolidate our offer: Our visibility range. If you work at night and want to reinforce the signage around your machine, then our visibility range is made for you!

Our values

By your side

Customer satisfaction is at the center of our concerns. In this sense, we make sure to provide services and products that meet your needs.

Safety and comfort

All of our solutions have been developed to ensure your safety as well as your comfort in your machine.

AMS commits itself

We strive to reduce our environmental footprint by controlling our consumption of energy and raw materials, that is why we obtained our ISO 14001 certification in 2017.

Why choose AMS ?

OEM partnership

We are a partner to some of the biggest manufacturers of agriculture and construction machines worldwide (CNH, AGCO, Yanmar, etc.). These relationships of trust allow us to always respond as effectively as possible to the expectations of our customers.

Flexibility, expertise & availability

As a human-scale company, we do everything we can to meet your needs and expectations. Our structure allows us to respond to needs both big and small. Every day, we work to develop new, innovative solutions to maintain comfort in your vehicles and ensure optimum safety for even your most difficult manoeuvres.

International dimension

Our products are sold by partner dealers throughout the world (Europe, United States, Australia, etc.). Thanks to this international dimension, we are able to adapt to the needs of different countries.

Let’s know more about AMS team